Case Story
Matas

How Matas turned SiteSage into the daily workflow
of their customer support team.

The 90-day journey

AI Accuracy Development

🚩 Key milestones
AI Handles Repetitive Cases

Wrong deliveries and other repetitive requests are automatically resolved by AI.

Research Time Reduced

AI provides instant references from systems, documentation, and website content.

100% Acceptance Achieved

The first agent completed a full week using AI suggestions without making a single edit.

💬 Ticket usage

Where SiteSage shows up in every ticket

1st Responses
Initial customer reply
use rate100%

Every first ticket response uses SiteSage's AI to assist. Reply is drafted, agents review, refine, and send - AI learns from Agent changes.

2nd Responses
Follow-up & conversation
use rate65%
handled by macros

Process-heavy follow-ups still benefit from predefined macros - currently improving AI to make macros redundant.

🤖 Automation readiness

Readiness by ticket type

Ready for Full Automation 95–100%
High Level 80–94%
Optimization Ongoing 0–79%
Not Enabled
Background Automation

Product Information

Ready for Full Automation100%

Order Tracking

Ready for Full Automation100%

Store Information

Ready for Full Automation98%

Returns & Exchanges

High Level92%

Delivery Questions

High Level88%

Membership & Loyalty

High Level85%

Claims

Optimization Ongoing78%

Fraud Detection

Not enabled0%

Anti-Spam / Anti-Phishing

Background Automation100%

Thank-You Messages

Background Automation100%
💎 Value Created
📉18.6%
reduction in human-handled tickets
12.4%
faster ticket resolution
🚀41.8%
improvement in first response time
Continuous optimization

SiteSage continuously optimizes and expands the AI solution in close collaboration with Matas.

Improving both overall performance and category-specific edge cases - with a clear focus on delivering a faster, smarter, and better customer experience.

1Full automation of selected ticket categories
2Adding SiteSage AI to the phone queue
3WMS integration to enable automated actions
👥 The team

The team is key for success

Adoption isn't enforced - it's earned. Here's what the team says.

"SiteSage has removed a lot of the repetitive work, allowing me to spend more time actually helping customers."
👤 Support Agent
"I spend less time thinking about wording and more time focusing on delivering great customer service."
👤 Customer Care Specialist
"SiteSage helps us provide a more consistent customer experience while enabling us to respond faster."
👤 Team Lead
📣 Customer advocacy

Matas SiteSage

And they're spreading the word. Three referenced customers and counting.

⭐⭐⭐⭐⭐
Head of Customer Support
LinkedIn review
ILVA
Customer
Saxo
In progress
Nobia
In progress